Today the commercial spaces increasingly represent the places of the new aggregation. They also become the places where the project is confronted day by day with the trends that always trace new boundaries.
The technologies, ostentatious or hidden, mark the design path and often design the layouts. The increasingly rapid innovations in goods payment systems allow new concepts that transform environments and make the relationship between "inside and outside" much more informal. The communication and information systems related to the sales products transform the simple exposure into a continuous interaction with the products and increase their knowledge by the user. Interior design has an application field in retail that allows extreme experimentations. The comparison between the product to be sold and the sales system becomes the reason for triggering the project and the space becomes an opportunity to design it and deepen it in harmony with the individuals who will use it.